Activist Investor Oasis Pumps Up Stake, Demands Kadokawa Self-Publish Elden Ring Globally for Max Profits
In a heated showdown at the shareholder meeting, Kadokawa CEO Takeshi Natsuno narrowly survived a vote of no confidence instigated by Oasis Management, the company's largest shareholder with a…
By Game Alert 24 Desk

In a heated showdown at the shareholder meeting, Kadokawa CEO Takeshi Natsuno narrowly survived a vote of no confidence instigated by Oasis Management, the company's largest shareholder with a 15.25% stake. The Hong Kong-based investor is pushing for Kadokawa to self-publish Elden Ring worldwide to capitalize on its staggering success, with over 30 million copies sold and more expected with the release of the Tarnished Edition in August. Although FromSoftware, a subsidiary of Kadokawa, self-publishes Elden Ring in Japan, Bandai Namco handles global publication, reducing profits. Oasis believes that by taking control of global publishing, Kadokawa can maximize earnings from the highly profitable Elden Ring franchise. Sony's 10% investment in Kadokawa has yielded little fruit so far. Oasis claims FromSoftware is a crown jewel asset with a loyal international fanbase and a track record of creating blockbuster titles like Elden Ring, but Kadokawa continues to share profits with third-party publishers, resulting in lost value for all stakeholders. Despite rumors of potential sales, Oasis insists it wants FromSoftware to drive Kadokawa's long-term growth as the central driver. Hidetaka Miyazaki, celebrated director of FromSoftware and architect of hit games, recently assured fans that the developer can continue making games without excessive interference. With Elden Ring Tarnished Edition and new action title The Duskbloods on the horizon, fans are eager to know what's next for FromSoftware. While Miyazaki previously stated in December 2024 that Elden Ring 2 was not being considered, he did not completely rule out the possibility in the future. Additionally, an Elden Ring movie is reportedly in development. Wesley Yin-Poole, Director of News at IGN, can be found on Twitter @wyp100 or reached via email at [email protected] or confidential messaging at [email protected].
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